Pharma Sales Rep Coaching That Actually Sticks. Small Actions, Big Momentum. More Revenue
Go beyond dashboards & data, Turn individual drive into team momentum. Nudge Coach aligns what motivates your reps with where organization is headed, inspiring performance & maximising sales
Key Challenges
Missed follow-ups and uneven HCP coverage lead to lost revenue opportunities.
Reps struggle to keep up with fast-evolving clinical/research data due to post training decay, leaving HCP conversations flat as HCP’s crave new insights
Sales reps are given feedback once every month or in a quarter, which demotivates them.
Managers lack time and tools to provide consistent coaching and feedback.
Reps don't know where they stand on the achievement ladder or what's needed to reach their targets.
How the worxogo Nudge Coach Works
AI-Powered Coaching
Smart, contextual coaching prompts delivered at the moment of need. Personalized nudges based on individual Rep’s personality traits and behavioral preferences. Timely guidance to drive the right behaviors at the right time. Behavioral triggers using social proof, loss aversion, and competition. Seamless integration with existing CRM and SFA systems.
Behavior Performance Scorecards
360-degree visibility into individual and team performance. Real-time Game Card showing balanced scorecard of KPIs. Instant alerts for managers on team performance and outliers. Visual cues generating performance awareness in Reps. Gen AI powered Trends and insights for meaningful 1-on-1 conversations.
Gen AI enabled Reviews & Micro Learning
Gen AI generates personalized talking points for managers based on individual performance patterns, transforming traditional review conversations. Gen AI engine delivers recommendations to support better knowledge delivery through Noticeboard and Quiz features. Learning modules on latest clinical information. Interactive quizzes to test product knowledge.
Proven Impact
20-25%
Increase in prescription growth
Consistent improvement in target HCP prescriptions through focused nudging.
15%
Improvement in product of brand focus & enhanced brand sales.
15-32%
Improved HCP visit frequency and territory coverage efficiency.
Increased
Overall sales revenue due to growth from behavior-driven performance gains.
15-40%
Increase in prescriber base through effective follow up management.
Problem:
Reps are overloaded with too much information without clear daily priorities. Field teams were working harder but getting less HCP access and lower engagement.
How worxogo helped:
worxogo Nudge Coach transformed their sales effectiveness using personalized behavioral nudges and coaching, delivering stellar results
Problem:
Managers spent excessive time on manual coaching and performance tracking. Post-facto analysis meant missed opportunities and delayed interventions.
How worxogo helped:
Enhanced field force productivity with Gen AI powered continuous feedback cycles and feedback alerts, enabling proactive coaching at scale.
Problem:
Inconsistent visit frequency and missed critical HCPs resulted in declining market share and lost revenue opportunities.
How worxogo helped:
By deploying worxogo Nudge coach, Reps received daily personalized nudges on which HCPs to prioritize, reducing missed HCP volume.
Problem:
Digital adoption was low and building better communication channels with HCPs was a challenge.
How worxogo helped:
Implemented micro-learning, gamification (quizzes, badges), and incentive transparency to accelerate process knowledge and boost sales performance.